Jayleen Cerda
Sr. Managing Editor

Davie Hardesty
Staff Writer

  Fake news is either entirely false or contains one exaggerated shred of truth. It has spread for the past several years and has become almost acceptable on social media. There are many consequences of fake news, especially sharing it without realizing the source(s) are not reliable. Either those who scroll on Facebook, read the headline and supporting statement then share it or those who actually read the article but don’t check to make sure any of the sources are legitimate. It can chiefly happen when a headline is misleading. In sharing fake news, miscommunication and wrong information to spread like a wildfire.

  One of the consequences encouraged Edgar Welch, 28, to fire his gun into a Washington, D.C. pizzeria. He was influenced by a wide Internet-spread conspiracy theory that it was “the site of an international Satanic child sex abuse cabal hosted by powerful Democrats, including Hillary Clinton,” according to NPR. These speculations were circulated by politically motivated fringe sites.

  Fake news articles do not suddenly appear on anyone’s feed, they are calculated to track/fit readers and shows them ads according to a web analytics firm reported by Associated Press.

  “The study—from the New York-based startup Mezzobit—showed that such fringe news sites are relatively unsophisticated in the way they make money from online ads,” said AP “…For starters, fringe sites typically aren’t as focused on using tools that maximize ad revenue by auctioning slots. Instead, they generally tap run-of-the-mill services from ad networks like those run by Google and Facebook.”

  Although, many people also confuse fake news with satirical pieces, such as writing by The Onion.